I’m not huge on looking on stats but about once a month I try to go through some and see where traffic is coming from, what posts are popular and attempt to get a general feel on what’s resonating with people.
While looking today I looked at referrers for the past 90 days and was blown away how much was still from search. Here is a pie chart showing the breakdown.
- 76% is search
- 9% is WordPress Android (not sure what this is)
- 6% Twitter
- 4% Facebook
- 4% Linkedin
These stats are all from a site that has almost 50,000 Twitter followers, 27,000 Facebook, and 16,000 Linkedin.
I find it interesting because so often when you work hours on a post and then it doesn’t get any traction on social media, you feel demoralized. Just remember social traffic is only getting a portion of your followers and it’s always fleeting. Keep your head down and keep working.